Why we love Aveda

The unmatched benefits of Aveda products are endless. When blended with a beautiful setting, experienced stylists, and fantastic culture,we  can make your salon experience unforgettable and one that lingers long after you have left the salon.

Founded by Horst Rechelbacher, Aveda’s mission is to care for the world we live in. Aveda strives to set an example for environmental leadership to prove that the beauty industry and the whole world can make a change if we try.

Aveda became the very first beauty company to use post-consumer recycled materials in their packaging, using 100% PCR PET bottles to house their formulas. 83% of Aveda’s waste is also re-used or recycled to limit waste, and all products are manufactured with 100% wind power through renewable energy credits and carbon offsets, making Aveda one of the most environmentally sustainable hair care specialists on the market.

Aveda also strives to be cruelty-free, having never tested on animals from the launch, alongside continuous changes to remove silicones from all formulas. As of 2019, all Aveda products manufactured were created using vegan formulas, alongside 90% of all ingredients being naturally derived.

The benefits of using natural materials for your hair and beauty are unlimited.   Not only will they make a notable difference to all hair care routines, but they’re guilt-free at no expense to the environment.
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